The big question, why use A PRO?
A few intersting aspects,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,Yes, anyone can take a great, outstanding photo, but doing it on demand, with a short deadline, with too small a budget, with 9 people over your shoulder explaining what they want you to do... well... that’s a skill. Those folks over your shoulder are called clients, art directors, product managers, account executives, and anyone who could get out of the agency that day to hang around your shoot. You also deal with bad weather when you need a sunny day, with models that didn’t show up, airline staff that lost your seat on the flight you had to catch, assistants that can’t wean themselves off Facebook during your shoots, and all sorts of issues that no one can ever foresee.
Technical quality of their work? – Many people can read their digital camera manual and master the major features that impact a given situation (shutter speed, aperture, sharpness, ISO, etc.), but is that what counts? Without having the primary artistic elements of color, lighting, perspective, negative space (and many others) taken care of, even the most spectacularly sharp, undistorted photographs can be bland, and boring to look at. Mastering the technical elements of the picture and your camera is important, but there is definitely more to making a great picture.
The “X” factor? – Some photographers just have that indescribable ability to create photos that suck you in, and make you say “wow.” Sometimes it evokes a primal emotion, sometimes it takes you to the scene where it was taken, and other times, it just makes you want to laugh or cry. It’s often difficult to put into words what it actually is, but we all know it when we see it. Is a professional someone who can conjure a feeling like this in his/her photos more routinely than most photographers can?
Impressive Photoshop skills? – With the right skills, the incredible power of Adobe Photoshop CS5 and other professional photo editing software programs out there make it easy to make a mediocre photograph outstanding. Granted that “straight from the camera pictures” haven’t ever really existed except for Polaroid cameras, and that photographers have always been able to edit a photo in some way, I doubt this plays too significant of a role.
Money
There are definitely more expensive businesses to start, but starting up in photography isn’t cheap so you’ll need a large chunk of capital behind you. You’ll want top of the range equipment, somewhere to store it all, you might need to buy or rent office space, possibly even more space to host viewings, not forgetting a studio. There are also many ongoing costs too; travel expenses, cleaning products, equipment repairs, replacements and upgrades! Not cheap at all!
The views expressed in these videos are only views expressed by those persons and not ppsa,
